Pure Balance

Pure Balance is a completely new way for British businesses to manage electricity, giving you the simplicity and control you need to do it your way.



Through Pure Balance, at Bryt Energy, we give you the tools to take control of your business’s electricity, leaving payment schedules up to you. With upfront credit and a maximum credit limit, you can choose whether it’s best for your business to set up regular automated payments, or opt to boost your balance manually. All you need is our app and a smart meter and you’re ready to go.



What’s more, every unit you use is zero carbon, 100% renewable electricity, so you’re supporting a Bryter future too.



Reduce electricity costs
• We’ll only charge you for the electricity you use - Pure Balance is totally transparent showing up-to-date usage information from your smart meter, straight to your app (or desktop, if you’d prefer!).
• We take a pragmatic approach to security deposits and credit score, giving you a fair price for your business electricity -always. Maximum credit limits are set up at the start of your contract, with alerts in place to let you know when your balance is low. With our credit as a safety net, we can even help you to build your credit score.

Do it your way
• Totally flexible payment schedules - take charge of the frequency and amount you pay in line with your own business income patterns. Whether it makes more sense for your business to make smaller, more regular payments or one bigger lump sum, it’s in your hands*.
• All the information you need at your fingertips, whether that’s usage information, your electricity balance, benchmark information or payment statements. You have total control over spend all in one simple app.

A sustainable choice
• Every single unit of electricity from Bryt Energy is zero carbon, 100%renewable and only ever from natural sources: solar, wind and hydro.
• Pure Balance gives you the usage data you need to identify opportunities to improve energy efficiency - and your carbon footprint.
• Good for your business and the planet.



Get in touch


We hope that everything you need is easily accessible within the app, but if you do need to get in touch for any reason at all, our friendly Customer Service Team will be happy to help:


[email protected] 0330 0538620



Not a Pure Balance customer yet?


Get in touch to find out how Pure Balance could work for your business:

[email protected] 0121 726 7570



Who are Bryt Energy?


Part of the Statkraft Group, we are a passionate, future-focused energy company, on a mission to take our community on a carbon-reducing journey. Our power is zero carbon and 100% renewable, using only Wind, Hydro and Solar energy sources to power British businesses. At the forefront of the clean energy technology revolution, we offer solutions that maximise value from customer electricity supply contracts.